What we know
The parts of legal practice clients value most—judgment, trust, intuition, and relationships—are often the parts software cannot count.
Meet Maximus
Your business knows more than its systems remember.
You started a business. Not a to-do list. Maximus begins with what makes your company matter, then helps you remember, create, and move the work forward.
Less software. A more human business. Start with thirty minutes before you pay, and see your company begin to come into focus.
People
Work
Relationships
Evidence
Time
MMaximus
It listens for context, holds the thread, and brings the next useful thing forward.
You decide what is approved and what may be sent.
Every customer experience should make the next one better.
Entrance Hall
✧ AGENTIC FRAMEWORK · DIAGNOSTIC PREVIEW
Bring the work.
See what could move.
The quote you haven’t sent. The follow-up still in your head. The task that keeps finding you.
Choose your field. Trace one piece of work from friction to a useful next step.
ONE WORKFLOW. THREE CLEAR STEPS.
Your firm- 01
THE CORE FRICTION
→You became a lawyer. Then the software needed you.
The same intake questions. The scattered follow-up. Another tool to check between clients.
Start with what happens today. - 02
THE AGENT NODE
→M✧Merlin
Find the useful question
Map recurring questions to an approved answer and a named intake owner.
APPROVED INPUTSPublic practice pages, firm-approved FAQs, and your intake process—without client or case details.
- 03
THE RESULTING OUTPUT
✧An intake handoff, with an owner.
A one-page map of the questions to ask, what needs attorney review, and who carries the next step.
- ↳Approved general question
- ↳Draft answer for firm review
- ↳Named intake handoff
◇
THE BOUNDARY IS PART OF THE DESIGN
No legal advice or case assessment. Attorney review before public use. Recording stays off unless the firm decides otherwise.
ONE WORKFLOW. THREE CLEAR STEPS.
Your trade- 01
THE CORE FRICTION
→The job ends. The second shift starts.
Quotes in your inbox. Job details in messages. A callback that has nobody’s name beside it.
Start with what happens today. - 02
THE AGENT NODE
→M✧Maximus
Put the work in order
Organize the location, scope, dates, and missing details into a draft job brief.
APPROVED INPUTSApproved service details, your quote checklist, and the job information you choose to share.
- 03
THE RESULTING OUTPUT
✧A quote-ready job brief.
A clear inquiry summary, the missing questions, and a follow-up draft for your approval.
- ↳Location, scope, and dates
- ↳Missing details identified
- ↳Quote handoff for your review
◇
THE BOUNDARY IS PART OF THE DESIGN
You approve quotes and availability. No invented prices, licensing or insurance claims. Real call recording requires a consent flow.
ONE WORKFLOW. THREE CLEAR STEPS.
Your brokerage- 01
THE CORE FRICTION
→The viewing is over. The follow-up isn’t.
Notes in one place. The listing in another. A client waiting while you join the pieces.
Start with what happens today. - 02
THE AGENT NODE
→S✧Sterling
Carry the conversation forward
Prepare a property-specific follow-up and flag the details that still need checking.
APPROVED INPUTSBrokerage-approved listing details, your follow-up process, and notes you approve for this work.
- 03
THE RESULTING OUTPUT
✧A follow-up ready for review.
The relevant property details, open questions, and a proposed next step in one place.
- ↳Approved property facts
- ↳Draft response and next step
- ↳Agent reviews before sending
◇
THE BOUNDARY IS PART OF THE DESIGN
Brokerage and MLS rules apply. No protected-characteristic targeting or housing eligibility decisions. You approve every outgoing message.
ONE WORKFLOW. THREE CLEAR STEPS.
Your practice- 01
THE CORE FRICTION
→Your work is care. Your evening is administration.
Staff onboarding. Marketing approvals. Operational questions that keep coming back to you.
Start with what happens today. - 02
THE AGENT NODE
→M✧Maximus
Organize the work around care
Turn a recurring business-side task into a checklist with a clear review owner.
APPROVED INPUTSPublic service pages, non-patient operating procedures, and approved staff-training material.
- 03
THE RESULTING OUTPUT
✧A business-side workflow. No patient data.
A staff-training or marketing checklist, with source material and a named approval step.
- ↳Approved non-patient material
- ↳Business-side checklist prepared
- ↳Practice owner reviews
◇
ZERO PATIENT RECORDS TOUCHED
Maximus doesn’t touch patient information. We don’t connect to patient records, patient messages or patient appointments, we don’t ask for them, and we never record patient conversations. Maximus runs the business side of your practice: marketing, operations, staff training and the work around the care you deliver.
YOUR WORK. YOUR STARTING POINT.
What’s the thing
you keep putting off?
Start with your field and where you work. Leave with a one-page launch map to question, keep, or bring to Justin.
No email needed. These fields stay in your browser. Don’t include client, case, or patient details.
Interactive illustration, not a live business assessment. No accounts are connected and no work is sent. A working setup needs your approved sources and review rules.
From the field · Tubix Scaffolding
First job in June. Listed first by ChatGPT in October.
Four months and five days after its first job, Tubix appeared first in a captured ChatGPT response for “Best scaffolding companies in Cornwall.” Real projects. Documented work. A young business becoming easier to discover.
Observed 21 October 2026. One response; AI recommendations vary.
Current Expedition · Legal
The question currently in the field
Where could AI give lawyers more time to listen, think, and advise?
We need one hundred lawyers to disagree with us. We suspect the most useful role for AI is not replacing legal judgment, but giving lawyers more room to use it.
What we still want to discover
What if the thing everyone fears AI will replace is not the thing most in danger of being lost?
See it. We build it. Try it.
See it in 30 minutes.
We build it.
Try it for 30 days, or get every dollar back.
Starting at $5,000 setup + $500/month. $5,500 to begin, before applicable taxes. The first monthly renewal is no earlier than day 31 after confirmed go-live.
We agree what to build and who runs it, then prepare your company’s approved knowledge and work around that scope. Explore Maximus, AI institutional memory and how access works.
Maximus prepares. You decide. Nothing is sent, booked, published, or turned into company truth without the relevant permission and review.
See the law-firm offer, guarantee, and what stays in your hands ↗
Understand the company
A strategy conversation becomes a proposed company understanding, with sources and uncertainty visible.
Connect the useful world
With permission, we map selected people, work, public presence, and time. We do not ingest everything merely because it is available.
Prepare the first work
The agents organize one useful action for review—a brief, follow-up, decision, or plan—without pretending it has already happened.
Thirty days from go-live
Your written go-live confirmation starts the 30-day guarantee. If it is not a clear yes, email us by the stated deadline for a refund of every dollar paid to us under the engagement.
The agent model
Three foundational agents. One company agent built for each client.
Three distinct roles, one company context. Merlin reads the evidence and asks what is missing. Maximus keeps approved knowledge, decisions, and permissions attached to the work. Sterling turns supported service details into an opening a customer can respond to. Your company companion grows from the understanding and work you approve.
The foundational three
M
Creative clarity
Merlin
Merlin reads your pages, notices the details you repeat, and asks about what is missing.
Ready in words
M
Stoic protector
Maximus
Calm, courageous, and principled. Maximus keeps approved decisions and commitments with the work, and shows what needs your review. You retain the final say.
Ready in words
S
Human connection
Sterling
Sterling uses the customer’s question and your supported service details to draft an invitation.
Ready in wordsPull up a chair
Meet the minds.
Ask a better question.
Ask about Maximus or bring a non-confidential business question. Each agent approaches it differently. Your company’s private work stays in its workspace.
M
Present in wordsAsk Merlin
Your question and recent replies are sent to our AI provider to prepare an answer. Please leave out confidential, client or patient information. This public chat creates no company workspace and connects no accounts.
Start a conversation with Justin ↗Working theory · Open the note The business already contains clues to what it should become next.
The right people can understand and find the business.
Reviews, proof, and clear expectations make choosing feel safer.
What customers valued informs the next page, conversation, and decision.
The familiar condition
What growth tends to scatter.
- Discovery
The people who know the business recommend it warmly. The website sounds like it has never met them.
- Trust
Look for completed work and customer feedback that can be documented.
- Choice
The next step is obvious, provided the one person carrying it has not gone to lunch.
A better question.
A useful next step.
Find the problem worth solving.
-
Find the problem worth solving.
Go deeper
We ask the people closest to the work where the day becomes ridiculous.
The real problem finally has a name.
The workaround everyone laughs about is often the beginning of the map.
-
Give everyone a direction they can explain.
Go deeper
We separate the important question from the loud one.
A direction people can repeat without a diagram.
A team can stop arguing about answers once it agrees on the question.
-
Make something useful—and put it to work.
Go deeper
Something small reaches real hands before certainty has time to become expensive.
A useful thing people can question.
People are wonderfully good at finding what a presentation missed.
-
Learn from what happens. Make the next move better.
Go deeper
What people do, ask, and avoid becomes the next clue.
The next decision begins with less guessing.
The work should become more curious as the evidence grows.
What must remain
What your team has learned from client work.
- Relationships
- Judgment
- Promises
- Craft
- Context
- Time
How we help
Easier to discover. Easier to trust. Easier to choose.
The public work and the operating work should reinforce each other.
Discoverability
Websites, search presence, useful content, and clear language help the right people recognize the business.
See discoverability workTrust
Reviews, proof of work, project feedback, and customer stories make earned reputation easier to see.
See trust workConversations
Thoughtful outreach, inquiry handling, and remembered follow-up help relationships continue without feeling automated.
See conversation workOperating memory
Decisions, promises, lessons, and evidence stay available so the next action begins with context.
Explore MaximusStarts the conversation.
Remembers why it mattered.
Evidence attached
Living artifact · Morning
Every day begins with what matters.
Demonstrated: a daily brief and visible next safe action. Business impact remains unmeasured.
Enter the Living InstitutionA note from Justin
I do not think the answer is more software.
I think it is fewer things to remember alone, clearer ways for customers to understand the work, and someone willing to ask the question everyone has become too busy to ask.
Bring that question. We will bring the whiskey. The whiskey is negotiable.
Justin
Tell me what everyone keeps missingCorrespondence
An invitation, not a funnel
Bring the problem everyone has learned to work around.
You do not need a brief. Tell us the part that makes sensible people invent another spreadsheet.
A real person reads the note. No demo script follows.
BRING THE THING THAT KEEPS GETTING STUCK.
Your company.
Watch it connect.
The message. The missing detail. The next step waiting on you.
ONE PIECE OF WORK
Ready for your decision.A source. An owner. A next step.
An authored product illustration. These are example situations, not live company data or completed work. Nothing is connected or saved to a company record.
Maximus doesn’t touch patient information. We don’t connect to patient records, patient messages or patient appointments, we don’t ask for them, and we never record patient conversations. Maximus runs the business side of your practice: marketing, operations, staff training and the work around the care you deliver.
THE PERSON STILL DECIDESBring the important thing.
Bring the important thing.
Even if it’s half-formed.
Merlin notices what is missing. Maximus gives the work a clear next step. Sterling prepares the conversation.
SEE THE PART THAT MATTERS
See it in 30 minutes.
We build it. Try it for 30 days, or get every dollar back.
Explore the law-firm offer ↗TWO MINUTES. A FRESH PAIR OF EYES.
Your website says what you do.
Does it say who you are?
Give Merlin your public website. See what a first-time visitor would learn about you, what comes through clearly, what’s missing, and where a conversation could begin.
No email required. Your website text is sent to our AI provider to prepare this preview. It creates no company workspace and connects no accounts.
A CONVERSATION WITH MERLIN
Where would you like to begin?
Choose a direction. I’ll read your public pages with that question in mind.
Prefer to talk it through? Meet Justin for 30 minutes ↗